Southeast Asia Market Readiness Programme

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Southeast Asia Market Readiness Programme

30 Oct | Bay of Plenty

Event Name:

Southeast Asia Market Readiness Programme

Event Date:

30th Oct 2018 9:00am-3:30pm


Bay of Plenty


Smart Business Centre, 65 Chapel Street, Tauranga 3110


Is your business engaged with any of the Southeast Asian markets? Or is your business considering an internationalisation strategy that may include one of these markets?

The Southeast Asia Centre of Asia-Pacific Excellence (SEA CAPE) is introducing the SEA CAPE Southeast Asia Market Readiness Programme, in partnership with BusinessNZ and ExportNZ.

The SEA Market Readiness Programme (MRP) aims to provide participating businesses with the mind-set, assessment tools and strategizing preparation work needed for engaging in Southeast Asian markets.

This tailored workshop will take place in Tauranga on the 30th of October.

As a participating business, you will have an opportunity to tap into the knowledge provided by experts and share experiences with other participants. This is also an opportunity for networking with subject matter experts, other participating businesses and the SEA CAPE networks.

There is no fee to participate in the programme so we would encourage you to bring your colleagues also.

Value for you:

-Gain culture-specific insights into current or potential overseas market(s) in Southeast Asia.

-Extend your professional knowledge through the workshops delivered by market experts.

-Network with other businesses participating in the programme.

-Connect with the SEA CAPE (as alumni) and build further networks

Cost (Members):

Complimentary for EMA/ExportNZ members

Cost (Non-Members):

Complimentary for non-members